Visual Communication pt2 2017

This week was our final week leading up to hand in. We really just spent it making sure all the aspects of our designs were cohesive throughout the three touch points and clearly represented the themes outlined to us in the brief. Other than that all i've really been doing is some final last minute test prints getting ready for the final big print.

This week was primarily development of the third touch point with some slight developments to the poster. I decided it would be much better to have a small 'pack' of styled property cards like in monopoly instead of a flyer. These would have all the same information but would be separated onto different cards for clarity. The case of these cards would still have the same conceptual idea of 'filling the community chest' and this would be continued in the information on the cards. We also spent a lot of time this week making sure the website and my pieces were all similar in style, and the texts we used ect...

This week I was really focused on getting the poster right, this included experimenting with trailing different styles and approaches (hand done, digital vector, photographic ect...) I also started looking at different colour themes to use, i've started to really like quite a dark red as it fits the emergency/disaster theme we're trying to represent. I've done a lot of iterations of these which can be seen in our digital workbook. This week I also started planning the third touchpoint including a rough layout and the information i'd need to cover inside. Once we've decided the final style for the poster it'll be easy to transfer this through to both the flyer and the website.